{"id":12535,"date":"2025-09-17T12:50:47","date_gmt":"2025-09-17T16:50:47","guid":{"rendered":"https:\/\/www.forsta.com\/competitive-insights\/"},"modified":"2026-03-20T14:17:24","modified_gmt":"2026-03-20T18:17:24","slug":"search-insights","status":"publish","type":"page","link":"https:\/\/www.forsta.com\/platform\/brand-experience\/search-insights\/","title":{"rendered":"Search insights"},"content":{"rendered":"\n<div class=\"wp-block-pg-theme-component component-13 is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-4b5a7658 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"is-style-paragraph-tab has-dark-plum-color has-text-color has-link-color wp-elements-1 is-style-paragraph-tab--2 wp-block-paragraph\">Search insights<\/p>\n\n\n\n<div class=\"wp-block-pg-theme-component is-style-header-text-double-fill-outline-action is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component base is-style-base is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<h1 class=\"wp-block-heading has-text-align-left text-balanced has-h-3-font-size\">Win search. Reduce ad spend. Drive revenue growth.<\/h1>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component is-style-single-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-0e022191 wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><br>Know how consumers find you and who outranks you. Then, turn insights into higher search visibility, stronger brand performance, and more organic conversions.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component is-style-double-fill-outline is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.forsta.com\/speak-to-an-expert\/\">Speak with an expert<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component has-global-padding is-layout-constrained wp-block-pg-theme-component-is-layout-constrained\" style=\"opacity:0;transition:opacity 300ms ease-out 0ms\" data-effects=\"[{&quot;trigger&quot;:&quot;onLoad&quot;,&quot;property&quot;:&quot;opacity&quot;,&quot;from&quot;:&quot;0&quot;,&quot;to&quot;:&quot;1&quot;,&quot;options&quot;:{&quot;duration&quot;:&quot;300&quot;,&quot;delay&quot;:0,&quot;easing&quot;:&quot;ease-out&quot;}}]\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2080\" height=\"1572\" src=\"https:\/\/www.forsta.com\/wp-content\/uploads\/2025\/10\/Dashboard_images-Platform-Brand_experience-Seach_insights-1.webp\" alt=\"\" class=\"wp-image-23028\" srcset=\"https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/10\/Dashboard_images-Platform-Brand_experience-Seach_insights-1.webp 2080w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/10\/Dashboard_images-Platform-Brand_experience-Seach_insights-1-300x227.webp 300w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/10\/Dashboard_images-Platform-Brand_experience-Seach_insights-1-1024x774.webp 1024w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/10\/Dashboard_images-Platform-Brand_experience-Seach_insights-1-768x580.webp 768w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/10\/Dashboard_images-Platform-Brand_experience-Seach_insights-1-1536x1161.webp 1536w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/10\/Dashboard_images-Platform-Brand_experience-Seach_insights-1-2048x1548.webp 2048w\" sizes=\"auto, (max-width: 2080px) 100vw, 2080px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component alignfull component-11 lg-fluid-bottom-margin is-style-base has-warm-gray-background-color has-background has-global-padding is-layout-constrained wp-block-pg-theme-component-is-layout-constrained\">\n<div class=\"wp-block-group is-style-content-grid is-layout-grid wp-container-core-group-is-layout-b0058ede wp-block-group-is-layout-grid\">\n<div class=\"wp-block-pg-theme-component headline-large-centered is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Convert searches into visits<\/h3>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-tabs tabs-block flex flex-col\" data-border-color=\"magenta\"><div class=\"mobile-nav\" style=\"border-color:magenta\"><span class=\"mobile-nav-text\">Select Tab<\/span><span class=\"mobile-nav-icon\"><svg class=\"w-6 h-6 ml-1 transition-transform motion-reduce:transition-none group-hover:rotate-180 duration-300\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"><path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M19 9l-7 7-7-7\"><\/path><\/svg><\/span><\/div><div class=\"tabs-wrapper\"><button class=\"tab-button tab-item-label relative py-2 cursor-pointer\" data-tab=\"tab-0\">Rank higher<\/button><button class=\"tab-button tab-item-label relative py-2 cursor-pointer\" data-tab=\"tab-1\">Gain advantage<\/button><button class=\"tab-button tab-item-label relative py-2 cursor-pointer\" data-tab=\"tab-2\">Reduce ad spend<\/button><span class=\"tabs-border\" style=\"background-color:magenta\"><\/span><\/div><div class=\"tabs-content-wrapper\">\n<div class=\"wp-block-pg-tabs-content tab-content hidden\" data-tabid=\"2\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9ba6dbca wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component has-global-padding is-layout-constrained wp-block-pg-theme-component-is-layout-constrained\" style=\"opacity:0;transition:opacity 300ms ease-out 0ms\" data-effects=\"[{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;opacity&quot;,&quot;from&quot;:&quot;0&quot;,&quot;to&quot;:&quot;1&quot;,&quot;options&quot;:{&quot;duration&quot;:&quot;300&quot;,&quot;delay&quot;:0,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;,&quot;end&quot;:0}}]\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2080\" height=\"1572\" src=\"https:\/\/www.forsta.com\/wp-content\/uploads\/2025\/11\/Dashboard_images-Platform-Brand_experience-Seach_insights-2.webp\" alt=\"\" class=\"wp-image-24143\" srcset=\"https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/11\/Dashboard_images-Platform-Brand_experience-Seach_insights-2.webp 2080w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/11\/Dashboard_images-Platform-Brand_experience-Seach_insights-2-300x227.webp 300w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/11\/Dashboard_images-Platform-Brand_experience-Seach_insights-2-1024x774.webp 1024w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/11\/Dashboard_images-Platform-Brand_experience-Seach_insights-2-768x580.webp 768w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/11\/Dashboard_images-Platform-Brand_experience-Seach_insights-2-1536x1161.webp 1536w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/11\/Dashboard_images-Platform-Brand_experience-Seach_insights-2-2048x1548.webp 2048w\" sizes=\"auto, (max-width: 2080px) 100vw, 2080px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component tab-content-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component h4 is-style-h4 is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-left text-balanced\">Dominate local search<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component is-style-single-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-0e022191 wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Improve your digital presence and optimize your listings to win more online visibility and opportunities to turn impressions into revenue.<\/p>\n<\/div>\n<\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Climb in search rankings:<\/strong> Track how often your locations appear in top results.&nbsp;<\/li>\n\n\n\n<li><strong>Track keyword performance: <\/strong>Monitor the search terms that matter most to your local SEO strategy.&nbsp;<\/li>\n\n\n\n<li><strong>Boost revenue:<\/strong> Turn higher rankings into more visits and conversions.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/library.forsta.com\/media\/so-0011-search-insig-1\" target=\"_blank\" rel=\"noreferrer noopener\">Learn more<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-tabs-content tab-content hidden\" data-tabid=\"2\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9ba6dbca wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2080\" height=\"1572\" src=\"https:\/\/www.forsta.com\/wp-content\/uploads\/2025\/11\/Dashboard_images-Platform-Brand_experience-Seach_insights-3.webp\" alt=\"\" class=\"wp-image-24146\" srcset=\"https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/11\/Dashboard_images-Platform-Brand_experience-Seach_insights-3.webp 2080w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/11\/Dashboard_images-Platform-Brand_experience-Seach_insights-3-300x227.webp 300w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/11\/Dashboard_images-Platform-Brand_experience-Seach_insights-3-1024x774.webp 1024w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/11\/Dashboard_images-Platform-Brand_experience-Seach_insights-3-768x580.webp 768w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/11\/Dashboard_images-Platform-Brand_experience-Seach_insights-3-1536x1161.webp 1536w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/11\/Dashboard_images-Platform-Brand_experience-Seach_insights-3-2048x1548.webp 2048w\" sizes=\"auto, (max-width: 2080px) 100vw, 2080px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component tab-content-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component h4 is-style-h4 is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-left text-balanced\">Outperform competitors<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component is-style-single-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-0e022191 wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Spot overlaps, close gaps, and consistently outrank rivals with competitive insights layered into your local maps and search performance dashboards.<\/p>\n<\/div>\n<\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>See competitor coverage:<\/strong> Understand where rivals appear for your keywords.&nbsp;<\/li>\n\n\n\n<li><strong>Find opportunities:<\/strong> Pinpoint locations at risk and those positioned to win.&nbsp;<\/li>\n\n\n\n<li><strong>Gain market share:<\/strong> Optimize rankings to capture more search-driven traffic in your category.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.forsta.com\/speak-to-an-expert\/\">Speak with an expert<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-tabs-content tab-content hidden\" data-tabid=\"2\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9ba6dbca wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"824\" src=\"https:\/\/www.forsta.com\/wp-content\/uploads\/2025\/10\/1020x826_Benefits-Images_0096_GettyImages-1351231975.webp\" alt=\"\" class=\"wp-image-22214\" srcset=\"https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/10\/1020x826_Benefits-Images_0096_GettyImages-1351231975.webp 1080w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/10\/1020x826_Benefits-Images_0096_GettyImages-1351231975-300x229.webp 300w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/10\/1020x826_Benefits-Images_0096_GettyImages-1351231975-1024x781.webp 1024w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/10\/1020x826_Benefits-Images_0096_GettyImages-1351231975-768x586.webp 768w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component tab-content-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component h4 is-style-h4 is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-left text-balanced\">Increase organic search visibility<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component is-style-single-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-0e022191 wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Improve your online presence and optimize your listings to win more brand visibility and opportunities to turn impressions into revenue.<\/p>\n<\/div>\n<\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maximize visibility:<\/strong> Use reviews and ratings as ranking signals to improve search performance.&nbsp;<\/li>\n\n\n\n<li><strong>Spend smarter:<\/strong> Track the keywords important to your local SEO strategy, and invest where it makes most sense.&nbsp;<\/li>\n\n\n\n<li><strong>Prove efficiency:<\/strong> Link organic search lift to conversions and revenue impact.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.forsta.com\/speak-to-an-expert\/\">Speak with an expert<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component component-3 xl-fluid-bottom-margin is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-group is-style-content-grid is-layout-grid wp-container-core-group-is-layout-b0058ede wp-block-group-is-layout-grid\">\n<div class=\"wp-block-pg-theme-component headline-left-column is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-align-left text-balanced\">All you need to win in search<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component icon-box-3b icon-box is-layout-flow wp-block-pg-theme-component-is-layout-flow\" style=\"opacity:0;transform:translate(0px,50px);transition:opacity 300ms ease-out 0ms, transform 500ms ease-out 0ms\" data-effects=\"[{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;opacity&quot;,&quot;from&quot;:&quot;0&quot;,&quot;to&quot;:&quot;1&quot;,&quot;options&quot;:{&quot;duration&quot;:&quot;300&quot;,&quot;delay&quot;:0,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;,&quot;end&quot;:0}},{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;translate&quot;,&quot;from&quot;:&quot;0px 50px&quot;,&quot;to&quot;:&quot;0px 0px&quot;,&quot;options&quot;:{&quot;duration&quot;:500,&quot;delay&quot;:0,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;}}]\">\n<svg class=\"wp-block-pg-svg-image svg-image-block__svg has-warm-gray-background-color has-background\" width=\"100%\" height=\"100%\" viewBox=\"0 0 120 120\"><use xlink:href=\"#pg-icon-2col-31\"><\/use><\/svg>\n\n\n\n<h5 class=\"wp-block-heading\">Keyword tracking<\/h5>\n\n\n\n<div class=\"wp-block-pg-theme-component text-box is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Track the keywords that matter most to your local SEO strategy. Measure performance by location, spot gaps, and optimize reputation to climb higher in search.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component icon-box-3b icon-box is-layout-flow wp-block-pg-theme-component-is-layout-flow\" style=\"opacity:0;transform:translate(0px,50px);transition:opacity 300ms ease-out 100ms, transform 500ms ease-out 100ms\" data-effects=\"[{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;opacity&quot;,&quot;from&quot;:&quot;0&quot;,&quot;to&quot;:&quot;1&quot;,&quot;options&quot;:{&quot;duration&quot;:&quot;300&quot;,&quot;delay&quot;:100,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;,&quot;end&quot;:0}},{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;translate&quot;,&quot;from&quot;:&quot;0px 50px&quot;,&quot;to&quot;:&quot;0px 0px&quot;,&quot;options&quot;:{&quot;duration&quot;:500,&quot;delay&quot;:100,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;}}]\">\n<svg class=\"wp-block-pg-svg-image svg-image-block__svg has-warm-gray-background-color has-background\" width=\"100%\" height=\"100%\" viewBox=\"0 0 120 120\"><use xlink:href=\"#pg-icon-2col-17\"><\/use><\/svg>\n\n\n\n<h5 class=\"wp-block-heading\">Individual location maps<\/h5>\n\n\n\n<div class=\"wp-block-pg-theme-component text-box is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Drill down into a single location\u2019s performance and see exactly where it shows up in search results. Identify areas where you rank in the top three and where you fall behind.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component icon-box-3b icon-box is-layout-flow wp-block-pg-theme-component-is-layout-flow\" style=\"opacity:0;transform:translate(0px,50px);transition:opacity 300ms ease-out 0ms, transform 500ms ease-out 0ms\" data-effects=\"[{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;opacity&quot;,&quot;from&quot;:&quot;0&quot;,&quot;to&quot;:&quot;1&quot;,&quot;options&quot;:{&quot;duration&quot;:&quot;300&quot;,&quot;delay&quot;:0,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;,&quot;end&quot;:0}},{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;translate&quot;,&quot;from&quot;:&quot;0px 50px&quot;,&quot;to&quot;:&quot;0px 0px&quot;,&quot;options&quot;:{&quot;duration&quot;:500,&quot;delay&quot;:0,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;}}]\">\n<svg class=\"wp-block-pg-svg-image svg-image-block__svg has-warm-gray-background-color has-background\" width=\"100%\" height=\"100%\" viewBox=\"0 0 120 120\"><use xlink:href=\"#pg-icon-2col-73\"><\/use><\/svg>\n\n\n\n<h5 class=\"wp-block-heading\">Summary dashboard<\/h5>\n\n\n\n<div class=\"wp-block-pg-theme-component text-box is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Get a unified view of your brand\u2019s search performance. Aggregate rankings across locations and terms, with flexible filters by group, location, and time frame.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component icon-box-3b icon-box is-layout-flow wp-block-pg-theme-component-is-layout-flow\" style=\"opacity:0;transform:translate(0px,50px);transition:opacity 300ms ease-out 100ms, transform 500ms ease-out 100ms\" data-effects=\"[{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;opacity&quot;,&quot;from&quot;:&quot;0&quot;,&quot;to&quot;:&quot;1&quot;,&quot;options&quot;:{&quot;duration&quot;:&quot;300&quot;,&quot;delay&quot;:100,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;,&quot;end&quot;:0}},{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;translate&quot;,&quot;from&quot;:&quot;0px 50px&quot;,&quot;to&quot;:&quot;0px 0px&quot;,&quot;options&quot;:{&quot;duration&quot;:500,&quot;delay&quot;:100,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;}}]\">\n<svg class=\"wp-block-pg-svg-image svg-image-block__svg has-warm-gray-background-color has-background\" width=\"100%\" height=\"100%\" viewBox=\"0 0 120 120\"><use xlink:href=\"#pg-icon-2col-58\"><\/use><\/svg>\n\n\n\n<h5 class=\"wp-block-heading\">Competitor search insights<\/h5>\n\n\n\n<div class=\"wp-block-pg-theme-component text-box is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Layer competitor results alongside your own to see who ranks where. Pinpoint overlaps, uncover weaknesses, and capture market share in local search.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component component-8 xl-fluid-bottom-margin is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-group is-style-content-grid is-layout-grid wp-container-core-group-is-layout-b0058ede wp-block-group-is-layout-grid\">\n<div class=\"wp-block-pg-theme-component headline is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-align-left text-balanced\">Get your questions answered<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-accordion\"><div class=\"accordion-wrapper \">\n<div class=\"wp-block-pg-accordion-item accordion-item\"><div class=\"accordion-item-header cursor-pointer flex items-start gap-0 justify-between\"><h6 class=\"accordion-item-title\">What are search insights?<\/h6><svg class=\"arrow-icon transition-transform duration-300\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><use xlink:href=\"#chevron-down\"><\/use><\/svg><\/div><div class=\"accordion-item-content overflow-y-hidden transition-all ease-out\">\n<p class=\"is-style-paragraph-small is-style-paragraph-small--9 wp-block-paragraph\">Search insights connect your reputation signals like reviews, ratings, and listings with your local search performance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They show how consumers discover you in search and reveal the actions that drive visits, conversions, and revenue.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pg-accordion-item accordion-item\"><div class=\"accordion-item-header cursor-pointer flex items-start gap-0 justify-between\"><h6 class=\"accordion-item-title\">What happens if you don\u2019t track search insights?<\/h6><svg class=\"arrow-icon transition-transform duration-300\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><use xlink:href=\"#chevron-down\"><\/use><\/svg><\/div><div class=\"accordion-item-content overflow-y-hidden transition-all ease-out\">\n<p class=\"is-style-paragraph-small is-style-paragraph-small--10 wp-block-paragraph\">Without visibility into your search performance and how your brand reputation impacts it, you risk lower rankings, wasted ad spend, and missed revenue opportunities.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can\u2019t improve what you don\u2019t measure\u2014and competitors who do will win search traffic and more visits.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pg-accordion-item accordion-item\"><div class=\"accordion-item-header cursor-pointer flex items-start gap-0 justify-between\"><h6 class=\"accordion-item-title\">What results can I expect?<\/h6><svg class=\"arrow-icon transition-transform duration-300\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><use xlink:href=\"#chevron-down\"><\/use><\/svg><\/div><div class=\"accordion-item-content overflow-y-hidden transition-all ease-out\">\n<p class=\"is-style-paragraph-small is-style-paragraph-small--11 wp-block-paragraph\">Brands that partner with Forsta see measurable improvements in search performance, including increases in impressions, profile views, clicks, calls, and location visits. They also achieve higher star ratings, stronger review volume and recency, and improved customer sentiment, driving greater visibility, higher conversion rates, and sustained revenue growth.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pg-accordion-item accordion-item\"><div class=\"accordion-item-header cursor-pointer flex items-start gap-0 justify-between\"><h6 class=\"accordion-item-title\">How do I extract search performance insights?<\/h6><svg class=\"arrow-icon transition-transform duration-300\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><use xlink:href=\"#chevron-down\"><\/use><\/svg><\/div><div class=\"accordion-item-content overflow-y-hidden transition-all ease-out\">\n<p class=\"is-style-paragraph-small is-style-paragraph-small--12 wp-block-paragraph\">Start by monitoring your rank position in search for specific keywords you\u2019re actively investing in.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Then, connect those signals with reviews, ratings, and other reputation data to understand what\u2019s driving visibility and where to act.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component xl-fluid-bottom-margin component-4 is-style-6-boxes is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-group is-style-content-grid is-layout-grid wp-container-core-group-is-layout-b0058ede wp-block-group-is-layout-grid\">\n<div class=\"wp-block-pg-theme-component headline is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-align-center text-balanced\">A BX suite built on AI excellence<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component card-item group is-layout-flow wp-block-pg-theme-component-is-layout-flow\" style=\"opacity:0;transform:translate(0px,50px);transition:opacity 300ms ease-out 0ms, transform 500ms ease-out 0ms\" data-effects=\"[{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;opacity&quot;,&quot;from&quot;:&quot;0&quot;,&quot;to&quot;:&quot;1&quot;,&quot;options&quot;:{&quot;duration&quot;:&quot;300&quot;,&quot;delay&quot;:0,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;,&quot;end&quot;:0}},{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;translate&quot;,&quot;from&quot;:&quot;0px 50px&quot;,&quot;to&quot;:&quot;0px 0px&quot;,&quot;options&quot;:{&quot;duration&quot;:500,&quot;delay&quot;:0,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;}}]\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h6 class=\"wp-block-heading\">Reputation management<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\">Track, respond to, and learn from consumer reviews on Google, Yelp, Facebook, and 100+ other platforms.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-right-link\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.forsta.com\/platform\/brand-experience\/reputation-management\/\">See product<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component card-item group is-layout-flow wp-block-pg-theme-component-is-layout-flow\" style=\"opacity:0;transform:translate(0px,50px);transition:opacity 300ms ease-out 100ms, transform 500ms ease-out 100ms\" data-effects=\"[{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;opacity&quot;,&quot;from&quot;:&quot;0&quot;,&quot;to&quot;:&quot;1&quot;,&quot;options&quot;:{&quot;duration&quot;:&quot;300&quot;,&quot;delay&quot;:100,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;,&quot;end&quot;:0}},{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;translate&quot;,&quot;from&quot;:&quot;0px 50px&quot;,&quot;to&quot;:&quot;0px 0px&quot;,&quot;options&quot;:{&quot;duration&quot;:500,&quot;delay&quot;:100,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;}}]\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h6 class=\"wp-block-heading\">Listings management<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\">Manage and update your business information across the web from a single location.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-right-link\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.forsta.com\/platform\/brand-experience\/listings-management\/\">See product<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component xl-fluid-bottom-margin is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div id=\"pf-related\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component component-12 lg-fluid-bottom-margin is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-pg-motion-grid is-style-default\"><div class=\"image-stack motion-reduce:animate-none\"><div class=\"inner-content\"><h4 class=\"inner-content-heading\">Win local search with Forsta<\/h4><div class=\"inner-content-body\">Discover how to outrank competitors, improve visibility, and convert organic traffic into real revenue.<\/div><div class=\"inner-content-action\"><a href=\"https:\/\/www.forsta.com\/speak-to-an-expert\/\" class=\"inner-content-action-button\">Speak with an expert<\/a><\/div><\/div><div class=\"image-item image-symbol first svg-image-1\"><svg><use xlink:href=\"#group-2860063\"><\/use><\/svg><\/div><div class=\"image-item image-symbol second svg-image-2\"><svg><use xlink:href=\"#group-2860064\"><\/use><\/svg><\/div><div class=\"image-item image-1\"><span class=\"image-caption first\">Loyal customers<\/span><img decoding=\"async\" class=\"image-item__tag\" src=\"https:\/\/www.forsta.com\/wp-content\/themes\/press-ganey-v3\/assets\/images\/motion-grid-image-1.webp\" alt=\"\"\/><\/div><div class=\"image-item image-2\"><span class=\"image-caption second\">Engaged employees<\/span><img decoding=\"async\" class=\"image-item__tag\" src=\"https:\/\/www.forsta.com\/wp-content\/themes\/press-ganey-v3\/assets\/images\/motion-grid-image-2.webp\" alt=\"\"\/><\/div><div class=\"image-item image-3\"><img decoding=\"async\" class=\"image-item__tag\" src=\"https:\/\/www.forsta.com\/wp-content\/themes\/press-ganey-v3\/assets\/images\/motion-grid-image-3.webp\" alt=\"\"\/><\/div><div class=\"image-item image-4\"><img decoding=\"async\" class=\"image-item__tag\" src=\"https:\/\/www.forsta.com\/wp-content\/themes\/press-ganey-v3\/assets\/images\/motion-grid-image-4.webp\" alt=\"\"\/><\/div><\/div><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":9,"featured_media":0,"parent":12519,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":"","breadcrumb_base":""},"class_list":["post-12535","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/pages\/12535","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/comments?post=12535"}],"version-history":[{"count":20,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/pages\/12535\/revisions"}],"predecessor-version":[{"id":43291,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/pages\/12535\/revisions\/43291"}],"up":[{"embeddable":true,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/pages\/12519"}],"wp:attachment":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/media?parent=12535"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}