{"id":19532,"date":"2025-05-09T13:39:16","date_gmt":"2025-05-09T17:39:16","guid":{"rendered":"https:\/\/www.forsta.com\/resources\/uncategorized\/everything-you-need-to-know-about-buying-market-research-software\/"},"modified":"2026-08-31T12:57:31","modified_gmt":"2026-08-31T16:57:31","slug":"everything-you-need-to-know-about-buying-market-research-software","status":"publish","type":"resource","link":"https:\/\/www.forsta.com\/resources\/webinars\/everything-you-need-to-know-about-buying-market-research-software\/","title":{"rendered":"Everything you need to know about buying market research software"},"content":{"rendered":"\n<div class=\"wp-block-pg-theme-component sm-fluid-bottom-margin is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-cover is-light\" style=\"border-radius:10px\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1000\" class=\"wp-block-cover__image-background wp-image-19534 size-full\" alt=\"\" src=\"https:\/\/www.forsta.com\/wp-content\/uploads\/2025\/10\/WBN-0036-Buying-Market-Research_1000x1000.webp\" style=\"object-position:50% 22%\" data-object-fit=\"cover\" data-object-position=\"50% 22%\" srcset=\"https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/10\/WBN-0036-Buying-Market-Research_1000x1000.webp 1000w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/10\/WBN-0036-Buying-Market-Research_1000x1000-300x300.webp 300w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/10\/WBN-0036-Buying-Market-Research_1000x1000-150x150.webp 150w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2025\/10\/WBN-0036-Buying-Market-Research_1000x1000-768x768.webp 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim\" style=\"background-color:#c1b0a5\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-pg-svg-image-2 aligncenter trigger-modal-videopopup has-white-color has-text-color has-link-color wp-elements-1\" align=\"center\"><a href=\"https:\/\/library.forsta.com\/forsta-webinars\/everything-you-need?lb-mode=overlay&amp;page=1&amp;business_units=MR\" target=\"_blank\" rel=\"noopener\"><svg width=\"96px\" height=\"96.00px\" viewbox=\"0 0 24 24\"><use xlink:href=\"#svg-play-filled\"><\/use><\/svg><\/a><\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component is-layout-flow wp-container-pg-theme-component-is-layout-8da69931 wp-block-pg-theme-component-is-layout-flow\">\n<h2 class=\"wp-block-heading has-h-5-font-size\">Webinar synopsis:<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Tune in for a deep dive into the smartest way to evaluate, select, and secure the right research technology for your organization. We will expose the most common pitfalls, break down the key buying criteria, and show you how to build a rock-solid business case that wins executive buy-in.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a href=\"https:\/\/library.forsta.com\/forsta-webinars\/everything-you-need?lb-mode=overlay&#038;page=1&#038;business_units=MR\" class=\"wp-block-button__link wp-element-button\" target=\"_blank\" rel=\"noopener\">Watch webinar<\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":9,"featured_media":19534,"parent":0,"template":"","meta":{"disable_featured_image":true,"temp_reference":0,"temp_parent":0,"pathfactory_url":"https:\/\/library.forsta.com\/forsta-webinars\/everything-you-need?lb-mode=overlay&page=1&business_units=MR","webinar_link":"","webinar_link_text":"","start_date":"2025-05-09 13:39:16","start_time":"","end_date":"","end_time":""},"resource-category":[39],"resource-topic":[670,224],"class_list":["post-19532","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource-category-webinars","resource-topic-market-research","resource-topic-quantitative-research"],"_links":{"self":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/resource\/19532","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/resource"}],"about":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/types\/resource"}],"author":[{"embeddable":true,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/users\/9"}],"version-history":[{"count":1,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/resource\/19532\/revisions"}],"predecessor-version":[{"id":43862,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/resource\/19532\/revisions\/43862"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/media\/19534"}],"wp:attachment":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/media?parent=19532"}],"wp:term":[{"taxonomy":"resource-category","embeddable":true,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/resource-category?post=19532"},{"taxonomy":"resource-topic","embeddable":true,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/resource-topic?post=19532"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}