{"id":41840,"date":"2022-08-09T12:55:00","date_gmt":"2022-08-09T16:55:00","guid":{"rendered":"https:\/\/www.forsta.com\/resources\/news\/forsta-hello-ignite-join-forces\/"},"modified":"2026-03-12T12:06:06","modified_gmt":"2026-03-12T16:06:06","slug":"forsta-hello-ignite-join-forces","status":"publish","type":"news","link":"https:\/\/www.forsta.com\/resources\/news\/forsta-hello-ignite-join-forces\/","title":{"rendered":"Forsta acquires crowdsourcing and innovation platform HelloIgnite"},"content":{"rendered":"\n

 \u2018Companies can simultaneously strengthen CX and EX with Forsta Crowdsourcing, while MR Agencies can engage with consumers in a new way<\/em>‘<\/p>\n\n\n\n

Forsta<\/a>, an industry-leading global provider of market research, customer experience (CX), and employee experience (EX) technology, today announced its acquisition of HelloIgnite<\/a>, a collaboration platform which enables companies to collect, share, and manage innovative ideas from employees to improve experiences for customers.<\/p>\n\n\n\n

HelloIgnite works with global organizations and Fortune 100 clients in CPG, finance, healthcare, and marketing to foster innovation and identify opportunities for company growth, organized through a centralized technology platform that works across hybrid workplaces and time zones. Forsta, which has offices and talent hubs across North America, Europe, and Asia-Pacific, utilizes HelloIgnite\u2019s unique approach to foster innovation within its own organization.<\/p>\n\n\n\n

\u201cAs active users of HelloIgnite\u2019s crowdsourcing technology, we\u2019re no strangers to the impact that great ideas \u2014<\/strong> stemming from employees across all teams and levels within the organization \u2014<\/strong> can have on day-to-day business operations,\u201d commented Kyle Ferguson, CEO, Forsta. \u201cNow, we can seamlessly integrate crowdsourcing tech for our enterprise CX, EX and market research firms globally. By tapping into crowdsourced insights and ideas, current and future Forsta customers will gain new perspectives and valuable thinking on ways to improve the Human Experiences of their audiences.\u201d<\/p>\n\n\n\n

\n

\u201cNow, we can seamlessly integrate crowdsourcing tech for our enterprise CX, EX and market research firms globally. By tapping into crowdsourced insights and ideas, current and future Forsta customers will gain new perspectives and valuable thinking on ways to improve the Human Experiences of their audiences.\u201d<\/p>\n\n\n\n

Kyle Ferguson,<\/strong>CEO, Forsta.<\/p>\n\n\n\n

<\/p>\n<\/blockquote>\n\n\n\n

HelloIgnite\u2019s technology enables organizations to simultaneously strengthen their Customer Experience (CX) and Employee Experience (EX). By leveraging employee feedback on customer relationships, businesses are able to reduce revenue churn and empower employees to feel engaged and appreciated for their contributions. Additionally, market research agencies can utilize HelloIgnite\u2019s services as an engaging way to collect feedback from consumers<\/p>\n\n\n\n

\u201cAt HelloIgnite, we pride ourselves on transforming the \u2018idea to initiative\u2019 process for companies of all sizes, and we\u2019ve seen the impact that this can have on a business\u2019s success,\u201d said Joel Morris, CEO, HelloIgnite. \u201cWe\u2019re excited to join Forsta, so that we can seamlessly integrate our solution onto the company\u2019s innovative, comprehensive HX platform.\u201d<\/p>\n\n\n\n

\n

\u201cWe\u2019re excited to join Forsta, so that we can seamlessly integrate our solution onto the company\u2019s innovative, comprehensive HX platform.\u201d<\/p>\n\n\n\n

Joel Morris<\/strong>,CEO, HelloIgnite.<\/p>\n\n\n\n

<\/p>\n<\/blockquote>\n\n\n\n

For more information, please visit forsta.com\/platform\/frontline-innovation\/<\/a>.<\/p>\n\n\n\n

About HelloIgnite<\/strong><\/h4>\n\n\n\n

HelloIgnite is an idea generation and implementation platform which empowers companies to collect, share and manage innovation ideas from employees, to improve experiences for customers. HelloIgnite is designed to help uncover and scale new ideas directly from a company\u2019s frontline staff to drive sustainable change within an organization. For more information, visit https:\/\/www.helloignite.com\/<\/a><\/p>\n","protected":false},"featured_media":26674,"parent":0,"template":"","meta":{"disable_featured_image":false},"news-location":[730],"class_list":["post-41840","news","type-news","status-publish","has-post-thumbnail","hentry","news-location-new-york"],"_links":{"self":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/news\/41840","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/types\/news"}],"version-history":[{"count":0,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/news\/41840\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/media\/26674"}],"wp:attachment":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/media?parent=41840"}],"wp:term":[{"taxonomy":"news-location","embeddable":true,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/news-location?post=41840"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}