Press Ganey Forsta, a leading provider of experience measurement, data analytics, and insights, today announced the appointment of Luke Williams as Chief Customer Experience and Research Officer. Williams will lead enterprise customer experience and research strategy, reporting directly to Kyle Ferguson, CEO of Press Ganey Forsta\u2019s cross-industry division.<\/p>\n\n\n\n
A recognized voice in customer-centric transformation, Williams brings more than 20 years of experience partnering with Fortune 500 brands and global insights firms to drive business impact through the power of human experience. In his most recent role at Microsoft, Williams led the global customer experience and insights function, creating the \u20184 Voices\u2019 strategy to embed action-first thinking across the enterprise.<\/p>\n\n\n\n
At Press Ganey Forsta, he will work directly with clients to shape strategy and design programs that deliver measurable outcomes, support strategic growth opportunities, and oversee the enterprise CX and research teams to ensure customer insights directly drive innovation and results.<\/p>\n\n\n\n
\n\u201cLuke is an influential thinker on the future of experience and his work has consistently emphasized the human side of business success\u2014connecting strategy to purpose, and research to real-world impact,” Ferguson said. “His expertise will enable us to partner more deeply with our clients to turn feedback into action, insights into innovation, and experiences into true competitive advantage.”<\/p>\n<\/blockquote>\n\n\n\n
\n\u201cListening to and acting on customer sentiment is one of the most powerful ways to build loyalty, trust, and long-term growth,\u201d said Patrick T. Ryan, Chairman and CEO of Press Ganey Forsta. \u201cLuke\u2019s appointment\u2014and the expertise he brings\u2014strengthens our ability to help organizations transform experience and use insights to drive meaningful change.\u201d<\/p>\n<\/blockquote>\n\n\n\n
About Press Ganey Forsta<\/h4>\n\n\n\n
Press Ganey Forsta<\/a> is a leading global provider of experience technology, data analytics, and insights that help companies better understand and serve their customers, employees, and stakeholders. Press Ganey Forsta powers the Human Experience (HX) Platform \u2013 a comprehensive experience and research technology platform that brings together CX (Customer Experience), Employee Experience (EX), Patient Experience (PX) and Market Research. It serves more than 43,000 clients globally across healthcare, financial services, hospitality, market research, professional services, retail, and technology. Press Ganey Forsta is recognized by Gartner\u00ae as a Leader in the Magic Quadrant\u2122 for Voice of the Customer (VoC) Platforms.<\/p>\n\n\n\n
About Press Ganey<\/h4>\n\n\n\n
Press Ganey<\/a> partners with healthcare providers and health plans to improve the experiences of their patients, consumers, and workforce by marrying data with unparalleled technology, analytics, and expertise. Our HX platform unites and enlivens disparate data, enabling clients to gather, analyze, visualize, and act on key insights to retain talent, improve access to care, and ensure the care journey is accessible, safe, equitable, and patient-centered. We are the trusted partner to 41,000+ healthcare provider organizations globally and 85% of health plans in the United States. Press Ganey is a Press Ganey Forsta company.<\/p>\n\n\n\n
About Forsta<\/h4>\n\n\n\n
Forsta<\/a> powers the HX (Human Experience) Platform\u2014a comprehensive experience and research technology platform that breaks down the silos between Customer Experience (CX), Employee Experience (EX), and Market Research\u2014so that companies can get a deeper, more complete understanding of the experiences of their audiences. Forsta\u2019s technology, combined with its team of expert consultants, helps thousands of organizations across a variety of industries, including financial services, hospitality, market research, professional services, retail, and technology. Forsta is recognized by Gartner\u00ae as a Leader in the 2025 Magic Quadrant\u2122 for Voice of the Customer (VoC) Platforms, marking three consecutive times. Forsta is a Press Ganey Forsta company.<\/p>\n\n\n\n
About Rio SEO<\/h4>\n\n\n\n
Rio SEO<\/a> is the leader in local marketing for enterprise brands, powering the Local Experience (LX) Platform \u2013 a comprehensive, seamlessly integrated suite of turnkey local marketing and customer experience (CX) solutions that deliver impactful hyperlocal experiences at scale, across the entire brand presence. The world\u2019s leading multi-location brands \u2013 retailers, restaurants, hospitality, financial services, healthcare, and more \u2013 rely on Rio SEO\u2019s proven technology and local marketing expertise<\/a> to drive visibility and motivated, measurable traffic online and to physical locations. Rio SEO is a Press Ganey Forsta company.<\/p>\n","protected":false},"featured_media":26419,"parent":0,"template":"","meta":{"disable_featured_image":false},"news-location":[],"class_list":["post-41862","news","type-news","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/news\/41862","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/types\/news"}],"version-history":[{"count":1,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/news\/41862\/revisions"}],"predecessor-version":[{"id":43867,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/news\/41862\/revisions\/43867"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/media\/26419"}],"wp:attachment":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/media?parent=41862"}],"wp:term":[{"taxonomy":"news-location","embeddable":true,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/news-location?post=41862"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}