{"id":41885,"date":"2026-03-10T12:12:35","date_gmt":"2026-03-10T16:12:35","guid":{"rendered":"https:\/\/www.forsta.com\/?page_id=41885"},"modified":"2026-03-31T10:17:06","modified_gmt":"2026-03-31T14:17:06","slug":"research-agent","status":"publish","type":"page","link":"https:\/\/www.forsta.com\/platform\/market-research\/research-agent\/","title":{"rendered":"Market research agents"},"content":{"rendered":"\n<div class=\"wp-block-pg-theme-component component-13 is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-4b5a7658 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"is-style-paragraph-tab has-dark-plum-color has-text-color has-link-color wp-elements-1 is-style-paragraph-tab--1 wp-block-paragraph\">Market research agents<\/p>\n\n\n\n<div class=\"wp-block-pg-theme-component is-style-header-text-double-fill-outline-action is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component base is-style-base is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<h1 class=\"wp-block-heading has-text-align-left text-balanced has-h-3-font-size\">Clearer insights. Fewer reviews. Faster decisions.&nbsp;<\/h1>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component is-style-single-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-0e022191 wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><br>Research&nbsp;agents streamline the entire research process&nbsp;\u2014 setup, validating, computing, reporting, and refining \u2014 cutting production time, strengthening insight clarity, and delivering decision-ready stories&nbsp;50% faster.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component is-style-double-fill-outline is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/library.forsta.com\/forsta-videos\/forsta-research-hx-agents-demo?lb-mode=overlay\" target=\"_blank\" rel=\"noopener\">Watch a demo<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component has-global-padding is-layout-constrained wp-block-pg-theme-component-is-layout-constrained\" style=\"opacity:0;transition:opacity 300ms ease-out 0ms\" data-effects=\"[{&quot;trigger&quot;:&quot;onLoad&quot;,&quot;property&quot;:&quot;opacity&quot;,&quot;from&quot;:&quot;0&quot;,&quot;to&quot;:&quot;1&quot;,&quot;options&quot;:{&quot;duration&quot;:&quot;300&quot;,&quot;delay&quot;:0,&quot;easing&quot;:&quot;ease-out&quot;}}]\">\n<figure class=\"wp-block-image size-full is-style-rounded is-style-rounded--2\"><img loading=\"lazy\" decoding=\"async\" width=\"1156\" height=\"1156\" src=\"https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-02.webp\" alt=\"\" class=\"wp-image-41955\" srcset=\"https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-02.webp 1156w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-02-150x150.webp 150w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-02-300x300.jpg 300w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-02-768x768.jpg 768w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-02-1024x1024.jpg 1024w\" sizes=\"auto, (max-width: 1156px) 100vw, 1156px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-content-justification-stretch is-nowrap is-layout-flex wp-container-core-group-is-layout-1bd5d55d wp-block-group-is-layout-flex\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;margin-top:var(--wp--preset--spacing--base);margin-bottom:var(--wp--preset--spacing--base)\">\n<script src=\"https:\/\/fast.wistia.com\/player.js\" async><\/script><script src=\"https:\/\/fast.wistia.com\/embed\/cd2nhmd3tl.js\" async type=\"module\"><\/script><style>wistia-player[media-id='cd2nhmd3tl']:not(:defined) { background: center \/ contain no-repeat url('https:\/\/fast.wistia.com\/embed\/medias\/cd2nhmd3tl\/swatch'); display: block; filter: blur(5px); padding-top:56.25%; }<\/style> <wistia-player media-id=\"cd2nhmd3tl\" seo=\"false\" aspect=\"1.7777777777777777\"><\/wistia-player>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component alignfull component-11 lg-fluid-bottom-margin is-style-base has-warm-gray-background-color has-background has-global-padding is-layout-constrained wp-block-pg-theme-component-is-layout-constrained\">\n<div class=\"wp-block-group is-style-content-grid is-layout-grid wp-container-core-group-is-layout-b0058ede wp-block-group-is-layout-grid\">\n<div class=\"wp-block-pg-theme-component headline-large-centered is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Trusted by top researchers worldwide<\/h3>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-tabs tabs-block flex flex-col\" data-border-color=\"magenta\"><div class=\"mobile-nav\" style=\"border-color:magenta\"><span class=\"mobile-nav-text\">Select Tab<\/span><span class=\"mobile-nav-icon\"><svg class=\"w-6 h-6 ml-1 transition-transform motion-reduce:transition-none group-hover:rotate-180 duration-300\" fill=\"none\" stroke=\"currentColor\" viewBox=\"0 0 24 24\"><path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M19 9l-7 7-7-7\"><\/path><\/svg><\/span><\/div><div class=\"tabs-wrapper\"><button class=\"tab-button tab-item-label relative py-2 cursor-pointer\" data-tab=\"tab-0\">Research Agent\u00a0<\/button><button class=\"tab-button tab-item-label relative py-2 cursor-pointer\" data-tab=\"tab-1\">For\u00a0stakeholders<\/button><button class=\"tab-button tab-item-label relative py-2 cursor-pointer\" data-tab=\"tab-2\">Metadata\u00a0Agent<\/button><span class=\"tabs-border\" style=\"background-color:magenta\"><\/span><\/div><div class=\"tabs-content-wrapper\">\n<div class=\"wp-block-pg-tabs-content tab-content hidden\" data-tabid=\"2\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9ba6dbca wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component has-global-padding is-layout-constrained wp-block-pg-theme-component-is-layout-constrained\" style=\"opacity:0;transition:opacity 300ms ease-out 0ms\" data-effects=\"[{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;opacity&quot;,&quot;from&quot;:&quot;0&quot;,&quot;to&quot;:&quot;1&quot;,&quot;options&quot;:{&quot;duration&quot;:&quot;300&quot;,&quot;delay&quot;:0,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;,&quot;end&quot;:0}}]\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1156\" height=\"1156\" src=\"https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-01.webp\" alt=\"\" class=\"wp-image-41956\" srcset=\"https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-01.webp 1156w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-01-150x150.webp 150w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-01-300x300.jpg 300w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-01-768x768.jpg 768w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-01-1024x1024.jpg 1024w\" sizes=\"auto, (max-width: 1156px) 100vw, 1156px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component tab-content-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component h4 is-style-h4 is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-left text-balanced\">Turn complex data into decision-ready stories&nbsp;<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component is-style-single-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-0e022191 wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Research teams are under pressure to move faster without losing rigor. Research Agent is an AI-powered assistant embedded in Visualizations that&nbsp;analyzes&nbsp;your actual slides \u2014 sharpening conclusions, reducing review cycles by up to&nbsp;50%, and helping you deliver clearer, executive-ready insights with confidence.&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Slide&nbsp;analysis: Assess clarity instantly&nbsp;<\/li>\n\n\n\n<li>Better&nbsp;design: Improve consistency and accessibility&nbsp;<\/li>\n\n\n\n<li>Prompt&nbsp;reuse: Standardize high-quality outputs&nbsp;<\/li>\n\n\n\n<li>Faster&nbsp;reviews: Speed up delivery cycles&nbsp;<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/library.forsta.com\/forsta-videos\/forsta-research-hx-agents-demo?lb-mode=overlay\" target=\"_blank\" rel=\"noreferrer noopener\">Watch a demo<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-tabs-content tab-content hidden\" data-tabid=\"2\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9ba6dbca wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1156\" height=\"1159\" src=\"https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-03.webp\" alt=\"\" class=\"wp-image-41954\" srcset=\"https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-03.webp 1156w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-03-150x150.webp 150w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-03-300x300.jpg 300w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-03-768x770.jpg 768w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/mr-03-1021x1024.jpg 1021w\" sizes=\"auto, (max-width: 1156px) 100vw, 1156px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component tab-content-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component h4 is-style-h4 is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-left text-balanced\">Give stakeholders instant clarity&nbsp;<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component is-style-single-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-0e022191 wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Research&nbsp;doesn\u2019t&nbsp;stop when the&nbsp;report&nbsp;is delivered. Leaders still ask questions. They want summaries. Context. The \u201cso what.\u201d&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Research Agent in the Report Viewer lets stakeholders interact directly with reports \u2014 generating instant summaries, clarifying findings, and surfacing implications in real time. No waiting on the research team. No extra slide builds.&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Instant&nbsp;summaries: Generate executive-ready overviews in seconds&nbsp;<\/li>\n\n\n\n<li>Clear&nbsp;context: Ask follow-up questions directly in the report&nbsp;<\/li>\n\n\n\n<li>\u201cSo&nbsp;what\u201d&nbsp;clarity: Surface implications&nbsp;immediately&nbsp;<\/li>\n\n\n\n<li>Self-service&nbsp;insight: Reduce back-and-forth with researchers&nbsp;<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.forsta.com\/speak-to-an-expert\/\">See it in action<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-tabs-content tab-content hidden\" data-tabid=\"2\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9ba6dbca wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1042\" height=\"1042\" src=\"https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/WS-0051-Research-Agent_500x500-4.avif\" alt=\"\" class=\"wp-image-41958\" srcset=\"https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/WS-0051-Research-Agent_500x500-4.avif 1042w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/WS-0051-Research-Agent_500x500-4-150x150.avif 150w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/WS-0051-Research-Agent_500x500-4-300x300.png 300w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/WS-0051-Research-Agent_500x500-4-768x768.png 768w, https:\/\/www.forsta.com\/wp-content\/uploads\/sites\/17\/2026\/03\/WS-0051-Research-Agent_500x500-4-1024x1024.png 1024w\" sizes=\"auto, (max-width: 1042px) 100vw, 1042px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component tab-content-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-pg-theme-component h4 is-style-h4 is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<h4 class=\"wp-block-heading has-text-align-left text-balanced\">Catch errors before fieldwork begins<\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component is-style-single-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-0e022191 wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Small metadata mistakes create big downstream problems. Inconsistent labels. Incorrect filters. Wrong question types.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Metadata Agent reviews survey question metadata before&nbsp;setup&nbsp;\u2014 flagging inconsistencies and suggesting&nbsp;fixes&nbsp;so you&nbsp;don\u2019t&nbsp;discover issues after&nbsp;reporting&nbsp;starts.&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Instant&nbsp;review: Scan labels, filters, and types&nbsp;<\/li>\n\n\n\n<li>Reduced&nbsp;rework: Fix problems before&nbsp;reporting starts&nbsp;<\/li>\n\n\n\n<li>Built-<s>I<\/s>in&nbsp;guidance: Support junior researchers&nbsp;<\/li>\n\n\n\n<li>Consistent&nbsp;standards: Align surveys across teams<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.forsta.com\/speak-to-an-expert\/\">See metadata agent in action<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component component-3 xl-fluid-bottom-margin is-style-base is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-group header-grid is-style-content-grid is-layout-grid wp-container-core-group-is-layout-c9156fdc wp-block-group-is-layout-grid\">\n<div class=\"wp-block-pg-theme-component headline-standalone has-global-padding is-layout-constrained wp-block-pg-theme-component-is-layout-constrained\">\n<h3 class=\"wp-block-heading has-text-align-left text-balanced\">Intelligence embedded across the research lifecycle&nbsp;<\/h3>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group content-grid is-style-content-grid is-layout-grid wp-container-core-group-is-layout-c9156fdc wp-block-group-is-layout-grid\">\n<div class=\"wp-block-pg-theme-component icon-box icon-box-3c is-layout-flow wp-block-pg-theme-component-is-layout-flow\" style=\"opacity:0;transform:translate(0px,50px);transition:opacity 300ms ease-out 0ms, transform 500ms ease-out 0ms\" data-effects=\"[{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;opacity&quot;,&quot;from&quot;:&quot;0&quot;,&quot;to&quot;:&quot;1&quot;,&quot;options&quot;:{&quot;duration&quot;:&quot;300&quot;,&quot;delay&quot;:0,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;,&quot;end&quot;:0}},{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;translate&quot;,&quot;from&quot;:&quot;0px 50px&quot;,&quot;to&quot;:&quot;0px 0px&quot;,&quot;options&quot;:{&quot;duration&quot;:500,&quot;delay&quot;:0,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;}}]\">\n<svg class=\"wp-block-pg-svg-image svg-image-block__svg has-warm-gray-background-color has-background\" width=\"100%\" height=\"100%\"><use xlink:href=\"#ai-agents\"><\/use><\/svg>\n\n\n\n<h5 class=\"wp-block-heading\">Metadata Agent<\/h5>\n\n\n\n<div class=\"wp-block-pg-theme-component text-box is-style-single-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Automatically review labels, filters, and question types. Reduce human error and ensure cleaner datasets before fieldwork begins.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component icon-box icon-box-3c is-layout-flow wp-block-pg-theme-component-is-layout-flow\" style=\"opacity:0;transform:translate(0px,50px);transition:opacity 300ms ease-out 100ms, transform 500ms ease-out 100ms\" data-effects=\"[{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;opacity&quot;,&quot;from&quot;:&quot;0&quot;,&quot;to&quot;:&quot;1&quot;,&quot;options&quot;:{&quot;duration&quot;:&quot;300&quot;,&quot;delay&quot;:100,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;,&quot;end&quot;:0}},{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;translate&quot;,&quot;from&quot;:&quot;0px 50px&quot;,&quot;to&quot;:&quot;0px 0px&quot;,&quot;options&quot;:{&quot;duration&quot;:500,&quot;delay&quot;:100,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;}}]\">\n<svg class=\"wp-block-pg-svg-image svg-image-block__svg has-warm-gray-background-color has-background\" width=\"100%\" height=\"100%\"><use xlink:href=\"#ai-analysis\"><\/use><\/svg>\n\n\n\n<h5 class=\"wp-block-heading\">AI Computes&nbsp;<\/h5>\n\n\n\n<div class=\"wp-block-pg-theme-component text-box is-style-single-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Process open-ended responses at the respondent level. Extract themes, sentiment, translations, and PII flags in real time.&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component icon-box icon-box-3c is-layout-flow wp-block-pg-theme-component-is-layout-flow\" style=\"opacity:0;transform:translate(0px,50px);transition:opacity 300ms ease-out 200ms, transform 500ms ease-out 200ms\" data-effects=\"[{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;opacity&quot;,&quot;from&quot;:&quot;0&quot;,&quot;to&quot;:&quot;1&quot;,&quot;options&quot;:{&quot;duration&quot;:&quot;300&quot;,&quot;delay&quot;:200,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;,&quot;end&quot;:0}},{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;translate&quot;,&quot;from&quot;:&quot;0px 50px&quot;,&quot;to&quot;:&quot;0px 0px&quot;,&quot;options&quot;:{&quot;duration&quot;:500,&quot;delay&quot;:200,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;}}]\">\n<svg class=\"wp-block-pg-svg-image svg-image-block__svg has-warm-gray-background-color has-background\" width=\"100%\" height=\"100%\" viewBox=\"0 0 120 120\"><use xlink:href=\"#pg-icon-2col-21\"><\/use><\/svg>\n\n\n\n<h5 class=\"wp-block-heading\">Automated Report Generation&nbsp;<\/h5>\n\n\n\n<div class=\"wp-block-pg-theme-component text-box is-style-single-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Turn survey data into structured Storyteller reports using custom templates. Cut production time from&nbsp;days&nbsp;to&nbsp;minutes.&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component icon-box icon-box-3c is-layout-flow wp-block-pg-theme-component-is-layout-flow\" style=\"opacity:0;transform:translate(0px,50px);transition:opacity 300ms ease-out 0ms, transform 500ms ease-out 0ms\" data-effects=\"[{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;opacity&quot;,&quot;from&quot;:&quot;0&quot;,&quot;to&quot;:&quot;1&quot;,&quot;options&quot;:{&quot;duration&quot;:&quot;300&quot;,&quot;delay&quot;:0,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;,&quot;end&quot;:0}},{&quot;trigger&quot;:&quot;onView&quot;,&quot;property&quot;:&quot;translate&quot;,&quot;from&quot;:&quot;0px 50px&quot;,&quot;to&quot;:&quot;0px 0px&quot;,&quot;options&quot;:{&quot;duration&quot;:500,&quot;delay&quot;:0,&quot;easing&quot;:&quot;ease-out&quot;,&quot;start&quot;:&quot;75&quot;}}]\">\n<svg class=\"wp-block-pg-svg-image svg-image-block__svg has-warm-gray-background-color has-background\" width=\"100%\" height=\"100%\"><use xlink:href=\"#ai-reports\"><\/use><\/svg>\n\n\n\n<h5 class=\"wp-block-heading\">Research Agent&nbsp;<\/h5>\n\n\n\n<div class=\"wp-block-pg-theme-component text-box is-style-single-text is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Deliver&nbsp;tailored&nbsp;decision-ready insights from reports to surface key findings and conclusions in seconds.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n\n\n<div class=\"wp-block-pg-theme-component component-8 xl-fluid-bottom-margin is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-group is-style-content-grid is-layout-grid wp-container-core-group-is-layout-b0058ede wp-block-group-is-layout-grid\">\n<div class=\"wp-block-pg-theme-component headline is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-align-left text-balanced\">Get your questions answered<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-accordion\"><div class=\"accordion-wrapper \">\n<div class=\"wp-block-pg-accordion-item accordion-item\"><div class=\"accordion-item-header cursor-pointer flex items-start gap-0 justify-between\"><h6 class=\"accordion-item-title\">What are\u00a0market\u00a0research\u00a0agents?\u00a0<\/h6><svg class=\"arrow-icon transition-transform duration-300\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><use xlink:href=\"#chevron-down\"><\/use><\/svg><\/div><div class=\"accordion-item-content overflow-y-hidden transition-all ease-out\">\n<p class=\"is-style-paragraph-small is-style-paragraph-small--11 wp-block-paragraph\">Market&nbsp;research&nbsp;agents are embedded AI assistants that support metadata review, verbatim processing, reporting, and slide refinement across the research lifecycle.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pg-accordion-item accordion-item\"><div class=\"accordion-item-header cursor-pointer flex items-start gap-0 justify-between\"><h6 class=\"accordion-item-title\">How do they work?<\/h6><svg class=\"arrow-icon transition-transform duration-300\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><use xlink:href=\"#chevron-down\"><\/use><\/svg><\/div><div class=\"accordion-item-content overflow-y-hidden transition-all ease-out\">\n<p class=\"is-style-paragraph-small is-style-paragraph-small--12 wp-block-paragraph\">Each agent&nbsp;operates&nbsp;directly within Decipher or Visualizations. They automate manual steps while keeping researchers in control of decisions and approvals.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pg-accordion-item accordion-item\"><div class=\"accordion-item-header cursor-pointer flex items-start gap-0 justify-between\"><h6 class=\"accordion-item-title\">How are they different from generic AI tools?\u00a0<\/h6><svg class=\"arrow-icon transition-transform duration-300\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><use xlink:href=\"#chevron-down\"><\/use><\/svg><\/div><div class=\"accordion-item-content overflow-y-hidden transition-all ease-out\">\n<p class=\"is-style-paragraph-small is-style-paragraph-small--13 wp-block-paragraph\">They\u2019re purpose-built for market research workflows and understand survey logic, metadata structures, and reporting standards.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pg-accordion-item accordion-item\"><div class=\"accordion-item-header cursor-pointer flex items-start gap-0 justify-between\"><h6 class=\"accordion-item-title\">Will this replace researchers?<\/h6><svg class=\"arrow-icon transition-transform duration-300\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><use xlink:href=\"#chevron-down\"><\/use><\/svg><\/div><div class=\"accordion-item-content overflow-y-hidden transition-all ease-out\">\n<p class=\"is-style-paragraph-small is-style-paragraph-small--14 wp-block-paragraph\">No. It removes repetitive production&nbsp;work&nbsp;so researchers can focus on analysis, storytelling, and client guidance.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pg-accordion-item accordion-item\"><div class=\"accordion-item-header cursor-pointer flex items-start gap-0 justify-between\"><h6 class=\"accordion-item-title\">Is our data secure?<\/h6><svg class=\"arrow-icon transition-transform duration-300\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><use xlink:href=\"#chevron-down\"><\/use><\/svg><\/div><div class=\"accordion-item-content overflow-y-hidden transition-all ease-out\">\n<p class=\"wp-block-paragraph\">Yes. All Research Agents&nbsp;operate&nbsp;within the governed HX Platform environment.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n\n\n<div class=\"wp-block-pg-theme-component xl-fluid-bottom-margin is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div id=\"pf-related\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-pg-theme-component component-12 lg-fluid-bottom-margin is-layout-flow wp-block-pg-theme-component-is-layout-flow\">\n<div class=\"wp-block-pg-motion-grid is-style-default\"><div class=\"image-stack motion-reduce:animate-none\"><div class=\"inner-content\"><h4 class=\"inner-content-heading\">Turn insight into action \u2014 faster.<\/h4><div class=\"inner-content-body\">Bring\u00a0market\u00a0research\u00a0agents into your workflow and move from raw data to confident decisions up to\u00a050% faster.<\/div><div class=\"inner-content-action\"><a href=\"https:\/\/www.forsta.com\/speak-to-an-expert\/\" class=\"inner-content-action-button\">Speak with an expert<\/a><\/div><\/div><div class=\"image-item image-symbol first svg-image-1\"><svg><use xlink:href=\"#group-2860063\"><\/use><\/svg><\/div><div class=\"image-item image-symbol second svg-image-2\"><svg><use xlink:href=\"#group-2860064\"><\/use><\/svg><\/div><div class=\"image-item image-1\"><span class=\"image-caption first\">Loyal customers<\/span><img decoding=\"async\" class=\"image-item__tag\" src=\"https:\/\/www.forsta.com\/wp-content\/themes\/press-ganey-v3\/assets\/images\/motion-grid-image-1.webp\" alt=\"\"\/><\/div><div class=\"image-item image-2\"><span class=\"image-caption second\">Engaged employees<\/span><img decoding=\"async\" class=\"image-item__tag\" src=\"https:\/\/www.forsta.com\/wp-content\/themes\/press-ganey-v3\/assets\/images\/motion-grid-image-2.webp\" alt=\"\"\/><\/div><div class=\"image-item image-3\"><img decoding=\"async\" class=\"image-item__tag\" src=\"https:\/\/www.forsta.com\/wp-content\/themes\/press-ganey-v3\/assets\/images\/motion-grid-image-3.webp\" alt=\"\"\/><\/div><div class=\"image-item image-4\"><img decoding=\"async\" class=\"image-item__tag\" src=\"https:\/\/www.forsta.com\/wp-content\/themes\/press-ganey-v3\/assets\/images\/motion-grid-image-4.webp\" alt=\"\"\/><\/div><\/div><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":90,"featured_media":0,"parent":12539,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":"","breadcrumb_base":""},"class_list":["post-41885","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/pages\/41885","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/users\/90"}],"replies":[{"embeddable":true,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/comments?post=41885"}],"version-history":[{"count":17,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/pages\/41885\/revisions"}],"predecessor-version":[{"id":43357,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/pages\/41885\/revisions\/43357"}],"up":[{"embeddable":true,"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/pages\/12539"}],"wp:attachment":[{"href":"https:\/\/www.forsta.com\/wp-json\/wp\/v2\/media?parent=41885"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}